Digital project based learning students’ workshop
Digital project based learning students’ workshop was organized at this year’s third international E-business technologies – EBT i Conference within Erasmus+ project D-PBL: advancing project-based learning into the Digital Era
During two online workshops, students had the opportunity to work with mentors in international teams and learn things they can practically utilize in their future career.
Customer Journey Mapping workshop introduced students to main concepts of CJM – lifeblood of every modern business – laying out and mapping all touchpoints that customers may have with a brand – from how they first heard through advertising, to their direct interactions with the brand. The biggest benefit was simply understanding your customers more and being able to tailor the customer experience to their needs.
UI/UX workshop got students familiar with Figma – modern and interactive web tool for endless interface designing.
At the end students got the chance to get hands-on experience by working in international teams, solving case study and presenting final solutions on June 17th. Every team was mentored through the whole process.